STAND OUT. CONNECT. GROW YOUR BRAND.
Things have changed. Let's figure out how to move forward and maintain our businesses TOGETHER.
Never would I have thought "this" would be a kind of shoot I would need to offer, but I see the need you all have to show visually how you are adapting your businesses and building confidence and awareness so clients will continue to invest in YOU.
building your brand
You might not know it, but YOU are the greatest assest to your brand and YOU are one of the main reasons that clients are going to be attracted to your offering, decide to work with your business and ultimately refer + return again and again.
Part of building a brand that people can identify with is personalizing it. Especially if you are in a saturated industry (hello, I'm a photographer I can relate!), you need to stand out with clear identifiers that people can relate to and remember.
So that means it's time for YOU to SHINE!
my name is allison clark and I am a brand photographer.
My happy place is helping you stand out visually online, to connect and engage with your audience and ultimately grow your business. When you launch something, promote something, hit a goal, I am happy-dancing right along with you! When you work with me, prepare yourself for almost a bonus team member who is genuinely invested in you and your wins.
By telling a series of "stories" about you, your brand, your products+services, your space, your team [and so on] we will build your very own stock photography library of images you can use to up level your print + digital marketing.
You'll use these images on your website, in your newsletters, blogs, print + digital marketing and best of all you will have LOADS of content for your social media feeds.
Let's grab a coffee (in person or on a zoom call!), I would love to hear all about YOU, your business, how you are doing right now and where you want to go next.
"You didn't come this far
to only come this far."
what's a brand session?
A brand session a professional photoshoot designed to tell the STORY of you and your brand.
By telling visual stories of you and your products/services/charity work/community involvement/even aspects of your personal life (if you choose!) followers and potential clients get:
+ a clear vision of your brand
+ build trust that you are the authority in your industry or community
+ find ways to relate and CONNECT with you
Typically in a half/full day shoot we will create up to 3 months++ worth of content images.
We work together to plan the location(s), style, wardrobe, accessories/props that will compliment your vision. You'll use these images throughout your website, social media and marketing material - think of it as custom stock photography just for YOU.
You will proceed to conquer the world, I will be your trusty side-kick!
< Want some inspiration? Scroll left. Scroll right. Take a peek.>
how it works
Since every business is different, so is your branding plan.
STEP 1: Let's Chat!
Schedule a call below and we'll set up a time to Zoom/FaceTime or chat on the phone.
We'll gab, we'll laugh, we'll bond over #entrepreneurlife, you'll tell me about your goals and needs.
I'll explain how I can help and answer any questions you have.
You'll realize the huge potential this can have for you to speed up your business growth,
streamline your process, REDUCE your effort creating images and content on the fly week to week AND, allow you to plan your posts weeks ahead.
STEP 2: Book it!
Ready to go ahead?
I'll send you a link to your client portal with your online contract, deposit invoice & tips on how to prepare.
We'll sign the contract.
You'll pay the 25% deposit online by EMT.
We'll virtual High-5!
We'll set a date for a planning meeting.
You'll start a Pinterest board or inspiration file with samples of things you like that are on-brand.
STEP 3: Plan it!
Now the FUN part!
(best executed over yummy bevies at a local coffee shop) BUT for now can happen on a zoom call with make-your-own snacks.
We'll get in sync with your vision and brainstorm all kinds of story ideas to showcase you, your life & your brand over the coming 6 months to a year.
We'll plan your first story sessions - everything from when, where, who, what props we need, what you'll wear.
...and where we'll get the donuts.
STEP 4: Shoot it!
You'll tell me you hate being photographed.
You'll be nervous.
I'll make you feel comfy.
We'll take loads of photos and try ideas, you'll pick your favs and I'll photoshop out that stress pimple!
Your gorgeous finished branding gallery will arrive in your inbox.
You'll pay your balance, download everything + start sharing on your socials, blogs, websites & marketing campaigns!
You'll realize this was so worth it, and think we'll do it all again real soon.
benefits of a branding session
Get noticed + Stand Out from your competition.
Create custom visual content that is YOURS, not recycled stock photography used by everyone else.
Save time + effort curating content for social media by generate 3-6 months++ of content in one session.
Elevate your professional image creating a higher perceived value for your products + services.
Clarify + humanize your brand to attract your ideal clients.
Show clients you are committed to your business by investing in it.
Be seen as the go-to person of authority in your community.
Grow your brand.
Increase your earnings.
Take over the world (or at least your corner of it!).
join me on instagram
We've got so much to share with each other and even more to learn from one another! Join me on Instagram for inspiration, tips, community resources and connection.
"What makes you unique, makes you successful."
- william arruda
"You've done such a wonderful job Allison!!! I love all of them, it will be very hard to decide what goes where! Thank you so much again you are so talented and I can't wait to work together again in the future."
- blanka, office evolution
I might be biased, but my clients are the best.
"Thank you so much for making my session with you such a memorable - and fun! - experience, I SO didn't want to get my picture taken but you went above and beyond and I SO appreciate it.
- ann, banyan and finch communications
"Allison, have a look at my website to see how amazing your work looks! I am sooooo happy with my headshots!"
- mary, fresh perspectives coaching & mentoring
- mary, fresh perspectives coaching & mentoring
"Go the extra mile,
it's never crowded."
relaxed + comfortable
You get it. You know it's time to get some professional portraits done. But wait... you don't like having your picture taken.
I hear you. You may feel awkward, don't know what to wear, how to pose, etc. You are probably cringing right now even though you know you need to do this, right? Well, you are in GREAT company - see all those beautiul GENUINE smiles in the gallery above? Yep, they felt the same way, imagine that! That's where I come in...
You'll receive a Getting Ready Guide before your shoot with all kinds of ideas to help you prepare. We'll chat about the look you're going for, I'll help with location ideas and clothing suggestions, etc. Sessions are comfortable and relaxed. During the shoot, we'll laugh, we'll have fun, we'll play music, we'll try different things - whatever it takes! Whether you need 1 or 20 images we will try as many poses as time allows so you have a selection of images to choose the best from in the end.
The main thing I get asked is "can you photoshop out my <insert favourite insecurities here>?" Professional retouching services are included in all packages. The goal is for you to look your best but not a completely plastic, surgically altered version of yourself! I do enhance or minimize if necessary to create the best portrait - we don't want anything to distract from your eyes and smile. At the same time you must look like YOU, after all when you meet with clients they must be able to recognize you!
brand creative + photographer solopreneur
something you should know about me...
With my whole heart, I believe in inclusion and equality for everyone.
My services are available to every person, no matter your race, religion, sexual orientation or, gender identity. All are welcome with open arms here.
Hatred, racism and ignorance of any kind is not tolerated in this space.
I am looking to partner with heart-centred brands and entrepreneurs that support building a strong, safe, anti-racist, inclusive and prosperous community
nice to meet you
I'm Allison, passionate small business owner and portrait + brand photographer. It's my mission to help other entrepreneurs and small businesses kick butt - whatever their goals are! By helping you stand out online and connect with your audience I am determined we will GROW your business.
Let's go grab a coffee (or jump on a zoom call) and I can show you how...
It might be easy to think that your product and service is so [awesome - unique - useful - fabulous] that it will sell itself, but as an entrepreneur and small business owner myself (in an over-saturated market no less!) I believe that it's the people BEHIND the product or service that makes the brand and creates the environment that purchasers will invest in. Often customers want to feel a connection to something greater, to feel comfort and confident that they are in good hands.
We want the same things - you want to build an on-going relationship with you new and existing clients, and I want to build one with YOU so that as your business grows and changes you have a reliable partner who understands and enhances your brand. Like I am team member that you don't have to manage. Give me a shout, we have lots to talk about!
"Stop leaving the big dreams for the millionaires."
"Thank you so much for the images of our work. We do dozens of weddings a season and yours are by far the best images we've ever gotten. Your work is beautiful! We are so excited to feature them at our upcoming wedding show!"
Kudos for making this investment into your business and branding.
As a small business myself, I know what it's like to budget and prioritize your investments so I have different packages depending on what stage you're at.
Maybe you just need something for your LinkedIn profile right now (go check out my "Headshot Days" they are perfect to get a simple, affordable headshot)
starting at $195.
If you need a few images for your website and social media, or want a specific location, regular headshot sessions begin at $425.
If you are ready to take the next step in your branding and do a creative and customized branding session, maybe product shots, and/or have your team photographed we can work together to find the best approach for your business. Session fees begin around $1200.
Custom packages and retainer services are also available.